subscribe: Posts | Comments

leader

9 Writing Concepts that Help Boost Yo...

You have probably come across print advertisements, brochures, or even websites that provide lots of written content,...

9 Writing Concepts that Help Boost Your Marketing Communications
posted on: Nov 9, 2011 | author: Alyn

Take Your Marketing Communications Le...

If you have ever been to a yard sale or a rummage sale, then you know that they can be filled with bargains. I mean...

Take Your Marketing Communications Lessons From A Yard Sale
posted on: Aug 23, 2011 | author: Alyn

“Chunking” to Get Readers...

I’m going to try and simplify this article since it’s written with the non-designer in mind. At least for the most...

“Chunking” to Get Readers to Remember Information in Your Marketing Collateral
posted on: Dec 21, 2010 | author: Alyn

Colors in Your Direct Mail Pieces

Understanding color and it’s effects on consumers and response rates is not an exact science, but organizations...

Colors in Your Direct Mail Pieces
posted on: Apr 19, 2010 | author: Alyn

How To Get Your Marketing Piece Read

Designing your marketing collateral is one thing, getting it read by the recipient is another. After all, if you...

How To Get Your Marketing Piece Read
posted on: Jul 8, 2009 | author: Alyn